Web Business by Ken Burbary

Dominos, the pizza maker, became the latest victim of a viral video drive-by brand massacre. Yesterday, 2 employees from an individually owned franchise posted several disgusting videos on YouTube. To say the videos are inappropriate would be an understatement. One of the videos shows a staff member putting cheese up his nose before using it [...]

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When did we, marketers & brands, lose touch with humanity and thus reality?
When did we stop stop putting the needs and concerns of our customers first?
When did we throw common sense out the window?
Perhaps some never have put customers needs first, or maybe they did at one point but lost their way. A lot of [...]

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Social Media continues to be the hottest topic in business, advertising, marketing and communications worlds. Why? Because it is a game changer for businesses. The future of business online (and offline for that matter) for brands will be based on the relationships they have with individual consumers and influencers. The tried and true method of top [...]

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We often talk about the benefits of social media participation. Done well, it can help you create new relationships with your customers, peers, and partners. Develop new products and ideas. Improve existing ones. And provide thought leadership in your area of expertise, like these folks here, here, and here. For companies, it has the power [...]

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Is Social Media redefining how we exchange contact information? Will it push traditional business cards out of the picture? Contxts hopes so. Contxts is a new service that uses text messages to share your contact information with others. I learned about this service while chatting with fellow speaker Shannon Paul at Automation Alley’s Social Media [...]

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