Web Business by Ken Burbary

When did we, marketers & brands, lose touch with humanity and thus reality?
When did we stop stop putting the needs and concerns of our customers first?
When did we throw common sense out the window?
Perhaps some never have put customers needs first, or maybe they did at one point but lost their way. A lot of [...]

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For those who aren’t regular readers of StickyFigure (if you’re not, you should be. Check it out), Steve Woodruff has been consistently churning out great discoveies with his Five in the Morning series. Five in the Morning is basically a blog post that highlights 5 of the most interesting and well written posts throughout the [...]

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I found this excellent presentation, put together by Paul Isakson, on slideshare.com. It does a fantastic job of painting a picture of what advertisers and marketers should be thinking and doing NOW to engage with consumers. I won’t do it justice by trying to write a thoughtful explanation, just view the slides below. Enough said.

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This is an entertaining parody, by Microsoft none the less, that illustrates the problems between advertisers and consumers today.

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I came across interesting data on AdRants: and MarketingSherpa that is based on a survey given to marketers who attended AD:Tech in 2007.
The survey questions internet marketers about how effective various online marketing methods are, namely what works, what doesn’t, etc…
Here’s a breakdown of the results, complete with charts. We’ll give you a quick [...]

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